AdBuyers

Success stories in numbers

Stories from our clients in Egypt, Saudi Arabia and the UAE. Every number here comes from campaigns we ran ourselves.

Sales
66M EGP
Average return on ad spend
7.9x
Orders
56,231
Brands we have worked with
+40

A client in

Hair care products

  • Egypt
  • One year
Total ad spend
3,034,651EGP
Total sales
20,746,533EGP
Total orders
16,271
Return on ad spend
6.8x

+20MEGPin sales within one year

Brief

  • A new hair and skin care brand aiming to build a strong name, not just quick sales.

Plan

  • We analysed the market and defined 3 real customer segments.
  • We launched campaigns on Meta and TikTok, then expanded to Google and influencers.
  • We built a Shopify store and set up email marketing and catalog ads.

Results

  • The first million EGP in the first months.
  • More than 20M EGP in sales within a year, at a 6.8x return.

Performance · Growth Strategy · Creative Direction · E-commerce

A client in

Veterinary products

  • UAE and Europe
  • Full engagement
Total ad spend
58,578AED
Total sales
951,873AED
Total orders
2,573
Return on ad spend
16.3x

+392KAEDin sales in just two months

Brief

  • The brand relied only on Google Ads, with heavy budget waste and no growth outside the UAE.

Plan

  • We focused on the best-selling products and improved Google performance.
  • We launched Meta Ads for the first time.
  • Based on visitor data, we expanded to Ireland, the UK and Malta.

Results

  • 392,346 AED in the first two months at an 11.2x return.
  • The brand's first international expansion.

Performance · Google Optimization · Meta Ads Launch · International Scaling

A client in

Healthy food

  • Egypt
  • Full engagement
Total ad spend
1,409,468EGP
Total sales
12,428,311EGP
Total orders
22,203
Return on ad spend
8.8x

+2MEGPin sales in the first two months, after stalling at 436K a month

Brief

  • Growth had stalled at 436K EGP a month, with no clear strategy and no real use of TikTok.

Plan

  • We analysed campaign and product performance and found new marketing angles.
  • We launched direct-response campaigns on Meta and started on TikTok.
  • We targeted people interested in health and fitness.

Results

  • More than 2M EGP in the first two months.
  • 4,358 orders, with returns reaching 12x.
  • More than 12.4M EGP in total sales.

Performance · Direct Response · Creative Testing · TikTok Launch

A client in

Givago · Perfume

  • Saudi Arabia
  • 30 days
Total ad spend
74,000SAR
Total sales
413,000SAR
Total orders
1,404
Return on ad spend
5.6x

+413KSARin sales in the first 30 days

Brief

  • Launching a premium perfume brand in Saudi Arabia with a strong start in sales, not just visibility.

Plan

  • We defined the segments and the angles that work.
  • We designed sales-focused landing pages.
  • We produced content and UGC and launched TikTok and Snapchat campaigns.

Results

  • 1,404 orders and 413,000 SAR in sales.
  • A 5.6x return in the first 30 days.

Performance · Creative Direction · TikTok Launch · Premium Positioning

A client in

Women's lingerie

  • Egypt
  • Full engagement
Total ad spend
660,404EGP
Total sales
1,926,060EGP
Total orders
1,705
Return on ad spend
2.9x

×2ROASfrom 1.4 to 2.9 in the first month

Brief

  • A 5-month-old brand relying on a single core product.

Plan

  • We tuned the ads and sales funnel for the core product to cut waste.
  • Once performance was stable, we added complementary products.
  • We raised the average order value ahead of scaling.

Results

  • The same sales volume at twice the return in the first month.
  • Higher sales and profitability after expanding the range.

Performance · Growth Strategy · Creative Direction · E-commerce

A client in

Home furnishing

  • Egypt
  • 3 months in a row
Total ad spend
270,000EGP
Total sales
1,701,668EGP
Total orders
496
Return on ad spend
6.3x

+1.5MEGPstable sales over 3 months

Brief

  • A home furnishing brand aiming for stable sales that repeat every month.

Plan

  • We identified the best-selling products and focused spend on them.
  • We built the message around “the hotel experience at home”.
  • We stabilised performance before scaling.

Results

  • More than 1.5M EGP, hitting the target.
  • Stable performance for 3 months in a row, at a 6.3x return.

Performance · Growth Strategy · Creative Direction · E-commerce

A client in

Joyful · Beauty

  • Egypt
  • 90 days
Total ad spend
138,000EGP
Total sales
1,100,000EGP
Total orders
2,260
Return on ad spend
8x

+1.1MEGPin sales within 3 months

Brief

  • Earlier attempts to grow had no clear result. We started in January 2025, aiming for data-driven growth.

Plan

  • We reviewed the products and competitors and defined segments and angles.
  • We built dedicated landing pages, persuasive content and UGC.
  • We ran campaigns across several platforms with daily optimisation.

Results

  • 2,260 orders and 1.1M EGP in sales.
  • An 8x return in the first 90 days.

Performance · Funnel Strategy · Creative Testing · Paid Ads Optimization

A client in

Handmade cushions & throws

  • Egypt
  • Full engagement
Total ad spend
194,619EGP
Total sales
953,648EGP
Total orders
1,807
Return on ad spend
4.9x

+250KEGPmonthly sales on a 30K EGP spend

Brief

  • All sales came through messages with no website, the return was around 3, and sales stayed under 100K EGP.

Plan

  • We developed creatives and offers suited to a handmade product.
  • We lowered shipping costs for Cairo and Giza.
  • We moved sales from messages to the website.

Results

  • Return up from 3 to 5.
  • More than 250K EGP in monthly sales.

Performance · Growth Strategy · Creative Direction · E-commerce

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